Toyota Sales in Ajman Boosted by Al-Futtaim Motors’ Out-of-Home Campaign

Al-Futtaim Motors, the leading distributor of Toyota vehicles in the UAE, has rolled out a strategic Out-of-Home (OOH) campaign in Ajman to promote their Drive-On Lease program. The campaign features Uni-poles strategically placed to capture the attention of Ajman drivers, especially those who commute frequently. This latest OOH initiative follows Toyota’s successful outdoor advertising campaign in the UAE in December 2023.

The advertisement showcases a clear message accompanied by the prominent Toyota logo and the enticing “Drive-On Lease” offer starting at AED 849 per month. This pricing strategy aims to attract budget-conscious car shoppers. The billboard also includes subtle icons hinting at additional benefits such as insurance and servicing.

The campaign emphasizes brand recognition through a simple yet effective design focused on the Toyota logo. With its clear messaging and competitive lease offer, the campaign is expected to resonate well with Ajman drivers and generate interest among potential Toyota lessees.

For more information on this and other D/OOH campaigns, visit INSITEOPEDIA and explore its various sections.