‘New Heliopolis Welcomes Cairo’s OOH to Fresh Start’
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Egypt’s renowned real estate developer, Sodic, is set to redefine modern living with the launch of its latest project, Sodic East, located in New Heliopolis. Through striking advertisements across Cairo’s out-of-home media, the project aims to offer residents a vibrant and integrated community experience.
Sodic East is meticulously planned to cater to the needs of contemporary families, boasting a prime location with easy city connectivity and a tranquil ambiance. The development features a range of villas, townhouses, and apartments, catering to various lifestyles and preferences. Residents can enjoy numerous world-class amenities such as swimming pools, clubhouses, sports facilities, landscaped gardens, and more. Sustainability is a key focus at Sodic East, with green spaces and energy-efficient features incorporated throughout.
The launch of Sodic East invites residents to embrace a life of convenience, comfort, and community, as showcased on Cairo’s billboards with the theme of “New Beginnings.” The visuals highlight the importance of people and community, with a call to action highlighting the project’s hotline and website.
For more information on the campaign, interested individuals can visit MOOH, a monitoring out-of-home intelligence data provider in Cairo and Dubai.