‘Hunter Engineering Receives Optimizely Recognition’

Hunter Engineering was recently recognized as a winner in the Optimizely 2023 Customer Awards contest in the “Greatest Use of Technology” category. The prestigious organization-wide award highlights customers who have effectively implemented and maintained a technology ecosystem with Optimizely at the core of their digital strategy.

Optimizely, a leading digital experience platform company, caters to the needs of numerous large multinational organizations. Hunter Engineering joins other notable winners in the 2023 contest, including United Airlines, Royal Canin, and Bloomberg Media.

Hunter utilized various Optimizely products to enhance customer experiences. By leveraging Optimizely CMS, Hunter’s corporate website, Hunter.com, experienced a significant 70% increase in monthly average pageviews.

A key driver of this growth was the HunterNet 2 portal developed within Optimizely, allowing customers to access personalized information about the Hunter equipment installed at their business. This portal also provides valuable resources for technicians and service writers, such as detailed equipment performance data, body damage images, and service guides.

HunterNet 2 and Hunter.com offer customers direct access to their local team for personalized assistance. One of the standout applications of an Optimizely product was seen in the expansion of the company’s ecommerce customer experience. The Shop Hunter Marketplace now features over 130 commonly ordered wear items and accessories for U.S. customers, ensuring a seamless shopping experience with detailed descriptions and compatible equipment listings.

Pete Liebetreu, Vice President of Marketing at Hunter, expressed pride in the company’s ability to deliver exceptional user experiences and maintain customer equipment at top performance levels. To learn more about Hunter Engineering, visit their website at www.hunter.com.