Al-Futtaim Automotive selects Assembly as AOR

In a groundbreaking development, Assembly has been appointed as the SEO, Web Analytics, and UX/UI Agency of Record for Al-Futtaim Automotive, solidifying a strategic partnership that aims to revolutionize the digital presence and customer experience of the automotive giant in the UAE.

This collaboration signifies a significant milestone for Al-Futtaim Automotive, a key player in the automotive industry in the region. As part of the Al-Futtaim Group, the company boasts a diverse portfolio of automotive brands and services that cater to a wide range of customers in the UAE.

Faisal Dean, CEO of Assembly MENA, expressed his enthusiasm about the partnership, highlighting the shared values of innovation and customer-centricity between Assembly and Al-Futtaim Automotive. Dean emphasized the agency’s commitment to leveraging data, technology, and talent to drive exceptional value and facilitate growth for Al-Futtaim Automotive, setting the stage for a transformative journey ahead.

The scope of the partnership extends beyond traditional SEO services, with Assembly dedicating specialized teams to oversee the digital presence of Al-Futtaim Automotive’s 22 brands. This strategic approach ensures a seamless transition and alignment with the company’s overarching goals of expanding its digital footprint and driving business transformation across its diverse brand portfolio.

Katib Belkhodja, Director of Customer Centricity at Al-Futtaim Automotive, commended Assembly for its deep expertise in SEO, Data, and Analytics, emphasizing the agency’s pivotal role in enhancing user experience across all brands within the Al-Futtaim Automotive portfolio. Belkhodja highlighted the agency’s role in driving customer satisfaction, quality traffic to websites, lead generation, and ultimately, business growth, underscoring the significance of the partnership in achieving long-term strategic objectives.

This alliance marks a strategic move for Al-Futtaim Automotive as it embarks on a digital transformation journey aimed at driving customer-focused innovations and leveraging cutting-edge technologies to enhance customer experiences and bolster business growth. The partnership with Assembly represents a pivotal step in realizing this vision, offering a blend of expertise and strategic direction to propel Al-Futtaim Automotive towards digital excellence and market leadership.

The immediate implementation of the partnership underscores the urgency and commitment of both parties to capitalize on this strategic collaboration and drive tangible results in a rapidly evolving digital landscape. With Assembly at the helm of SEO, Web Analytics, and UX/UI initiatives, Al-Futtaim Automotive is poised to make significant strides in enhancing its online presence, driving customer engagement, and achieving sustainable business growth in the competitive automotive market.

In conclusion, the partnership between Assembly and Al-Futtaim Automotive marks a significant milestone in the digital transformation journey of the automotive giant, signaling a new era of innovation, customer-centricity, and strategic collaboration. With a shared commitment to excellence and growth, the two entities are poised to redefine the digital landscape of the automotive industry in the UAE and beyond, setting a new standard for customer experience and market leadership.