‘New initiative, Project Landmark, introduced by Emarat’

Emirates General Petroleum Corporation (Emarat) has introduced a groundbreaking project in the UAE and globally known as ‘Project Landmark’. This initiative offers companies and brands an unparalleled opportunity to secure naming rights for Emarat’s strategically located service stations in Dubai and the Northern Emirates. Through ‘Project Landmark,’ businesses can integrate their models within these service stations, enhancing customer satisfaction to new levels.

The official launch event for Project Landmark took place at the Museum of the Future in Dubai, signaling a new era of strategic partnerships between Emarat and its collaborators. This project represents a significant milestone for petrol station firms in the UAE and worldwide, aligning with Emarat’s commitment to delivering value-added services and enhancing customer experiences.

Beyond providing sponsorship opportunities, Project Landmark aims to create a holistic platform that reinvents business models and elevates consumer services. Emarat envisions its stations becoming landmarks that enhance the overall consumer experience and set new standards in the industry.

Aligned with Emarat’s strategic goals to propel the UAE towards the future, Project Landmark also aims to increase visibility for both local and international businesses while offering a cutting-edge platform for connecting with customers and delivering high-quality services that meet UAE standards.

Eng. Ali Khalifa Al Shamsi, Director General of Emarat, expressed pride in launching this strategic project that underscores the company’s innovative, customer-centric approach. He emphasized the project’s role in elevating the UAE’s business community and serving the country effectively.

“Project Landmark” not only offers long-term investment opportunities for partners but also provides a unique ecosystem for establishing strong partnerships where customers are valued as key contributors to success. By leveraging strategic locations and resources, partners can engage with service station patrons in unprecedented ways, offering top-notch services that meet the highest standards.

This pioneering initiative positions Emarat as a leader in the oil and gas sector in the UAE and the broader region, showcasing a commitment to innovation, customer satisfaction, and strategic partnerships.